7 child deaths a day prompt Save the Children ‘7% project’ – Thailand

7 child deaths a day prompt Save the Children ‘7% project’ – Thailand

A new campaign supported by our friends at the FIA Foundation has been launched in Thailand in response to the shocking figures that 7 children die every day in the country. Working with Save the Children and the AIP Foundation, the FIA Foundation is supporting a major new campaign to protect children on Thailand’s roads. Traffic accidents kill more than 7 children a day in Thailand and injuring or disabling almost 200.

Wearing a motorcycle crash helmet can significantly reduce the risk but just 7% of the 18 million children that travel as passengers on the back of an adult’s motorcycle do so.

Save the Children and the Asia Injury Prevention Foundation (AIPF), together with other global and regional experts in children and road safety, have started the 7% project; a nation-wide campaign to increase helmet use and save lives, with funding support from the FIA Foundation.

Working together with teachers, parents and children, in its first year the campaign aims to create an integrated grassroots offline and online community to mobilise schools to feature motorcycle helmets as a permanent part of the school uniform.

As the campaign matures, the 7% project aims to expand beyond schools to include all destinations in a child’s daily commute. Bringing on board government agencies, corporate partners and media together with the strong offline and online movement, the campaign will work to ensure that all children will be wearing helmets every time they travel as a passenger on a motorcycle.

The first phase of the campaign, just launched, is a competition inviting Thailand design professionals, university students, and the general public to submit ideas for a slogan and logo for the awareness campaign, geared towards a Thai speaking audience.

In an earlier preparatory phase of the initiative, also co-funded by the FIA Foundation, Save the Children Thailand worked with AIP Foundation, CSR Asia and the Global Road Safety Partnership to gauge the efficacy of innovative measures to increase child helmet use in order to build an effective multi-partner campaign in Thailand.

Experimental trials were conducted throughout Bangkok from November 2013 to January 2014, including the launch by AIP Foundation of a trial “pop-up” helmet retail kiosk at a petrol station in Si Praya, Bangkok, that aimed to increase accessibility of children’s helmets. During the two week pilot, the kiosk sold discounted children’s helmets donated by Vespiario (Thailand) Co., Ltd., and trained staff interviewed customers about their response to selling children’s helmets at petrol stations and the motivations behind their purchases.

The initiative also included a roundtable bringing together business leaders to review effective fundraising strategies and to consult on concepts for awareness campaigns, and extensive research amongst children, teachers and parents to understand barriers to motorcycle helmet wearing, guiding the development of the ‘7% project’. A formal campaign launch will be held in November 2014.

Saul Billingsley, FIA Foundation Director General, said: “This is an innovative and ambitious project, and demonstrates real commitment by Save the Children to tackling child road deaths. The success of the initiative will depend on attracting additional donor funds, so we encourage private sector donors to join the FIA Foundation in supporting action to prevent avoidable child injuries on the roads”.  

Training of Facilitators in Belize, Caribbean completes first stage!

Training of Facilitators in Belize, Caribbean completes first stage!

We are incredibly excited to announce that last week, we successfully completed the first stage of the Training of Facilitators. The training took place in Belmopan, Belize and concluded on the 27th June 2014. 19 youth leaders were equipped with the skills, knowledge and ignited passion to reach more than 2000 young people through road safety workshops across Belize.

With the support of the Caribbean Development Bank (CDB) in partnership with the Government of Belize (GOBZ) last week, YOURS successfully completed a two week Training of Facilitators undertaken by 19 bright, passionate and inspiring youth leaders from across Belize.

The training, part of a wider 20 month educational project existing alongside major road infrastructure and law enforcement upgrades comes at a time where young people are the biggest affected group in relation to road traffic crashes. The national road safety project sees the development of several major highways and the illustrative ‘road safety corridor’ which will be created as a beacon for the rest of the country to follow suit in safe infrastructure. Belize alone has 22.2 inhabitants dying per 100,000 citizens; a high proportion of road deaths in the world and one of the highest in the Caribbean. We place this in comparison to other countries such as The Netherlands which has a ratio of 3.4 per 100,000 and the UK’s 3.7 per 100,000 citizens.

Director of YOURS, Floor Lieshout, Rt Honarable Minister of Education Patrick Faber and Caribbean Development Bank representative and architect of the programme, Mr Glen Mc Carvell speak in the closing ceremony.

19 young people from across Belize picked up their graduation certificate at the end of the two weeks which was presented by R.t Hon Minister of Education Patrick Faber and Caribbean Development Bank representative Glen McCarvell. The two weeks concluded with the closing ceremony of the first staage of the programme. The subseqent year will see these 19 young people reach out to over 2000 young people from across Belize.

In week one, the young leaders participated in a week of road safety theory. From how crashes happen to why youth are at particular risk of road crashes; from road safety in Belize to road safety in the world, from distracted driving to drink and drug driving through the speeding. The young Belizean leaders were also given an in depth insight into the fundamentals of human learning and the key skills for facilitation, crucial for the youth to be able run their own workshops with their peers which are interactive, engaging and educational.

The trained youth facilitators ran their own pilot workshops in week two putting theory into practice.

In week two, the trained facilitators put their theory into practice by running youth and road safety workshops for the first time with a selection of young people from across Belize. In total, our facilitators were already able to reach 120 young people in a series of six pilot workshops focusing on distracted driving, speed and drink driving. As a first taster of their own workshops, the trained facilitators are now ready to go out and reach thousands of young people in youth and road safety workshops.

YOURS takes this opportunity to thank all the partners involved in making this first leg of the training a real success. Namely, Mr Glen Mc Carvell of the Caribean Development Bank who has championed this programme in the Caribbean Region, Ms Pamela Scott of the Road Safety Project in the Finance and Project Management Department of the Government of Belize and of course the young people for their spirit, dedication and passion for the cause. In the coming year, 2000 youth will be reached and YOURS will be visit Belize again to see the youth in action and address and any learning needs. After this, a refreshment training will be undertaken and subsequently reaching a second cohort of young facilitators.

You can be sure to check out several videos in true YOURS style shortly!

Brian’s Column: Road Safety Advocacy Opportunities from Africa

Brian’s Column: Road Safety Advocacy Opportunities from Africa

Our regular columnist Brian Bilal Mwebaze is back with another column, this time with opportunities for advocacy action in Africa. From East to West Africa, Brian is shares the latest ways you can push for road safety in the region. Read this and more Brian’s columns!

From the brightest and arguably the windiest part of the continent, hello!! It’s been shining like crazy the whole of June in Uganda. But it’s been cold in Nairobi and very cold (if you don’t mind me saying) in Cape Town. Could this be the thirsty and ugly outcomes of climate change? Well, you can bet your last dollar on it, but it has something to do with the emissions from our vehicles: But wait, let’s give the cat some mice, shall we?

Speaking about the Cape Town, you may not have heard, but calm down, we (at Youth for Road Safety) are not about to go for a wedding there, but rather the Global Road Safety Partnership- 3rd Africa Road Safety Seminar taking place in August 2014. For details about how you can register for this event, voila… I will be bringing you interrupted updates from and prior to the seminar. Keep your eyes glued onto our Youth for Road Safety website and enviable social media handles.

Just a quick eye in the pot, we will make a presentation on the ‘Role of African Young People in Road Safety’, and all this wouldn’t be possible had it not been for GRSP’s Elna VienKerk and my local organisation:-the Uganda Red Cross. Currently, I am making a hell of a presentation on the best practices, and if you would like your organisation to be highlighted especially on young people and road safety at no cost (ofcourse), please contact us before night falls.
Over to West Africa, La Prévention Routière Internationale- an International organisation that supports road safety activities in Benin, Mali, Niger and Cote D’ivoire shared this photo on their wall, and it gunned 1114 shares in 10 minutes: a record!

Lets turn the steering wheel to the most beautiful part of the continent..shshshsh! #EastAfrica: There is a big event happening, and friends from Uganda, Kenya, Tanzania, South Sudan, Rwanda et Burundi must never miss out! Ladies and gentlemen, the East African Regional Safe Communities Conference 2014. The regional integration couldn’t come any earlier! Apply for your scholarships on the website beginning July 5th! Don’t say, we didn’t tell you! (winks)

Don’t forget to join the consultation on localizing the #Post2015 Development Agenda and include road safety! The recommendations emerging from your contributions will ultimately inform the final report of the consultation on localizing the Post-2015 agenda, and will be presented to key decision-makers and leaders deciding upon the post-2015 development framework and feed into the United Nations Secretary General Report.

And you could say this again! Or did you know already? Never mind but the UN Post-2015 ‘Zero Draft’ includes health target on road traffic injury  – See more here. As always, #StaySafe Follow Brian on Twitter.

Georgia Alliance for Safe Roads: 1 minute tv spot on road safety

Georgia Alliance for Safe Roads: 1 minute tv spot on road safety

Our friends in Georgia from the Georgian Alliance for Safe Roads recently appeared on a TV programme ‘1 Minute’ where people get the opportunity to speak for 1 minute on things they are passionaite about. Ms Kobalia, Diretor of the organization took a moment to talk about road safety and avoiding drink driving.

Recently, Executive Director of Georgia Alliance for Safe Roads (GAFSR), Ms Maya Kobalia, a member of the YOURS network was featured on Georgian TV and given a minute to talk about an issue they are passionate about. Maya chose to focus on road safety, an issue that affects all generations. The show captured very succinctly, the need for Georgians to not drink and drive following up from GAFSR’s drink driving campaign.

Don’t Drink and Drive!” was launched in the framework of the Georgia‘s First Lady’s Healthy Life Style Initiative „Don’t Worry, Be Healthy”. The Campaign/Project is initiated and conducted by “Georgian Alliance for Safe Roads”. The donors of the Campaign are: Company “Natakhtari”, Insurance Company “GPI Holding”, Toyota Caucasus LLC and the U.S. Embassy in Georgia. Road safety public-education campaign aims to raise public awareness of the problems that drunk driving can cause, and to reduce the number of crashes caused by drunk driving.

The goal of the campaign “Don’t Drink and Drive” is to reduce the number of crashes caused by drunk driving, by changing the behavior of drivers through the public awareness campaigns and enhanced enforcement of traffic rules. There’s no excuse for getting behind the wheel when you’re drunk: not emergencies, not ignorance of the law, not “believing you hadn’t drunk anything”, not… anything. Even one injury or death due to a drunk driving accident is one too many, because accidents due to drinking and driving are completely preventable!

The Georgia Alliance for Safe Roads have become an active member of our network with some fantastic submissions for the Long Short Walk at YOURS.

Click here to see Maya’s video on Youtube or see it in the right column.

Updates from Training of Facilitators – Belmopan, Belize

Updates from Training of Facilitators – Belmopan, Belize

‘The YOURS Training officially kicked off on Monday 16th June 2014 and is off to an incredibly dynamic, engaging and informative start’, say our participants. The training sees 19 young leaders, specially selected by the Government of Belize to partake in the two week training and subsequently reach over 2000 young Belizeans.

As we kick off day three of the two week Training of Facilitators in Belmopan, Belize, a number of key road safety workshops have already been undertaken with great gusto and energy. 19 youth leaders from all across Belize have joined together to partake in the joint programme funded by the Caribbean Development Bank and The Government of Belize.

Official Government of Belize Press Statement:
2,000 Belizean Youth between ages 16-29 and are expected to benefit from this USD$157,000 the Youth and Road Safety Capacity Building Project jointly funded by the Caribbean Development Bank (CDB) and the Government of Belize (GOBZ). The project will be executed by the Ministry of Finance and Economic Development, Road Safety Unit and the Ministry of Education, Youth and Sports. The road safety capacity building programme for teens and young adults will be facilitated by Youth For Road Safety, an international youth-led and youth- oriented, not-for-profit, non-governmental organisation focused on youth and road safety. The programme will utilise a train-the-trainer approach, while incorporating peer education and active learning. It is expected that the project will also enhance the benefits to be realised from the ongoing USD8.844 million CDB and GOBZ funded Road Safety Project launched in March 2013.

So far the participants have actively engaged in the YOURS Training Programme including understanding the Scope of the Road Safety Problem in the world and in Belize.

Road traffic injuries are the fourth leading cause of death in Belize. Of these, youth comprise 30% of road crash fatalities, with young males specifically, accounting for approximately 90%. Through this project we aim to increase youth’s understanding of road safety, and create the awareness for young men and women to become advocates and peer- facilitators for road safety. The first phase of the project will commence from June 16-27, 2014 over a two-week period. YOURS will take the selected young leaders through an intensive road safety programme and train them in all aspects of youth and road safety issues as well as key skills on running their own workshops with young people in the country. The training combines theory with practice and will give hands on experience as well as life-long transferrable skills and an unforgettable experience.

As stated by Mr. Glen McCarvell from the CDB, “the project seeks to catalyse behavioural change in young males, while equipping all participants with the knowledge needed, and assisting with the development of the skills required, to implement their own road safety activities.” These young men and women will receive a hands-on approach to appreciate the importance of road safety and build the will to disseminate this information, using a multiplier approach, to families, friends and the community at large.

Young participants exploring why youth are at particular risk of road traffic crashes than other age groups.

Young men and women will be able to appreciate the importance of driving responsibly and subsequently transfer this knowledge to others. For example, it is well known that alcohol impairs one ́s ability to drive since it affects judgment, vision, coordination and reflexes and increases the risk of crashing. The law with respect to driving under the influence of alcohol stipulates that Belizean drivers must have a blood alcohol concentration (BAC) as an equivalent to less than 0.08. BAC is a measurement of the amount of alcohol in your body, expressed as grams of alcohol per 100ml of blood. Statistics show that driving under the influence of alcohol is the second most common cause of fatalities for road traffic collisions in Belize.

In the first phase, approximately 19 young men and women will be selected based on the following criteria: highly motivated to make a positive change for youth and road safety; feels comfortable in front of a group of people; is patient and can explain issues in a simple way to young people; is able to create a good learning environment and atmosphere where young people are relaxed and open to share information; can relate to youth issues and understands their needs/culture; have good organization and communication skills; works or worked at a professional organization that can support their road safety work after the training; experienced in facilitating workshops/trainings; and experienced in road safety and understands the basics.

Participants actively engaging in the YOURS Training.

The second phase will focus on reaching 2,000 youth by the 15 Train-The-Trainers from the first phase. The Train-The- Trainers will prepare a plan for the Youth and Road Safety Workshops over a 6-month period and will be assisted by the Ministry of Education, Youth and Sports (MOEYS) in the selection of high schools within the on-going Road Safety Project’s Demonstration Corridor for the initial rollout of workshops and thereafter extend to the entire country. In addition, the MOEYS will identify opportunities to extend the workshops to reach youth not in the school system.

The YOURS Belize Project is a unique opportunity for young leaders to be trained in Road Safety and to contribute to reducing deaths and injuries from road traffic collisions on Belize roads.

Training of Faciliators to kick off in Belize, Caribbean with youth leaders

Training of Faciliators to kick off in Belize, Caribbean with youth leaders

We are very excited to kick off the first Training of Facilitators in Belmopan, Belize tomorrow (16th June) the second road safety training run by YOURS and in the Caribbean region. The training is coordinated by the Government of Belize (GOBZ) with a grant from the Caribbean Development Bank (CDB) and is set to train 18 young leaders in youth and road safety issues who will subsequently reach over 2000 young people in the coming year.

A joint project of the Caribbean Development Bank, the Government of Belize; Department of Finance, Department of Youth Services, the Belize Road Safety Corridor project and YOURS will see the realization of a two week Training of Facilitators for Road Safety starting next tomorrow (16th June 2014) in Belmopan, the capital of Belize. It builds on our previous work in the Caribbean with the VYBZING Forum held in Saint Lucia 2013 entitled; ‘Road Safety: Save a Life Save a Future’

The training will bring together 18 youth leaders specially selected for the road safety training who will commit two weeks to an intensive road safety theory and practical workshops focusing on many aspects of road safety from the scope of the road safety problem in the world, the Caribbean and Belize down to facilitation skills, the fundamentals of human learning and much much more.

Over the next year, these 18 young leaders, on completing the YOURS Training of Facilitators will reach over 2000 youth in Belize with road safety workshops.

The training is all set to kick off tomorrow at the George Price Centre for Peace and Development – Belmopan.

Mr. Glen McCarvell, Operations Officer (Civil Engineer), CDB, notes, Road traffic injuries are the fourth leading cause of death in Belize. Of these, youth comprise 30 per cent of road crash fatalities, with young males specifically, accounting for 90 per cent. Through this project we aim to increase youth’s understanding of road safety, and youth-related issues surrounding the safe use of Belize’s road network. In particular, the project seeks to catalyse behavioural change in young males, while equipping all participants with the knowledge needed, and assisting with the development of the skills required, to implement their own road safety activities.”

Floor Lieshout, Director of YOURS said: “We are thrilled about this contract and thank the CDB and Belize Government for the trust in our organisation. We are looking forward to our collaboration, and can’t wait to kick off the project and work with the wonderful youth of Belize.”

Of course, you can expect regular updates in the typical YOURS style so stay tuned!