There are literally days left until YOURS launches its 2011 global road safety awareness campaign! Everyone at YOURS is very excited to share this new campaign with you and it will be a campaign that is highly participatory and really easy to pake it. With only days to go, we hope you join us on Monday!
Our new campaign is ready to go and will be launched on Monday 3rd October 2011 across the network and around the world for people to take part in! Our CORE Group will play a fundamental part in recruiting participants from their regions and this campaign will be bigger than last year’s World Crossing Campaign.
Like last year, there is a slight competitive edge where participants will submit an entry and the best entry will win 1000 Euros for their own road safety project. More details about the campaign will be launched on Monday!
We are incredibly excited to launch this new campaign and we know you will enjoy taking part! We are keeping details of the campaign under wraps for now but we can tell you that it will include a photography competiton! We can also announce that our focus this year is on ’embracing life’ whereby young people will be encourage to take part under the sentiment of appreciating our lives while remembering those who have tragically lost their lives on the roads. Budding photographers (and those who just love taking snaps) will be happy to hear that the campaign will include taking photos where we will encourage young people to take photos orientated on a given theme.
Check back on Monday 3rd October and for all the details of the campaign!