The Embrace Life Campaign is in full swing! We have received pictures already and we know many of you are still shooting your ’embrace life’ photos now and we are really looking forward to seeing them! YOURS has chosen an expert panel of judges who will choose the best entry to receive the 1000 Euro grant for their own road safety project.
We are very excited to have teamed up with creative masterminds from around the world who have agreed to judge the final photos for the Embrace Life campaign to award the 1000 Euro prize. Our judges come from a strong media background and have a a refined eye for creative imagery. Their combined experience has a portfolio of over 100 creative, human rights and media companies.
Our judges are:
Affi Luc – A social entrepreneur who’s passionate about youth empowerment and director of UR A STAR Enterprise.
He says, ‘”I believe this is a unique way to raise awareness and empower people around road safety. The new campaign gives every one the opportunity to actively participate in the global effort of reducing accidents by promoting Life”.
Amon Focus – An internationally renowned photographer from the USA who has worked for the likes of MTV and Timberland.
He says, “I am very excited about the new campaign. I think this competition will open the eyes of the photographer and viewers on being proactive in road safety“.
Krishna Maroo – A human rights campaigner and youth empowerment worker who has travelled the world talking about human rights of young people.
She says, “A creative campaign like this allows young people to feel empowered and engaged in this global issue. It’s a great way of raising awareness, harnessing creativity and really gets us all to think about the impact of road safety. The prize money for a campaign is a really great incentive, and will see the competition and creative thinking behind the campaign last beyond one-off involvement”
These judges will work with the YOURS team to choose the best entries for the 1000 Euro grant!
