On the 16th November 2014, the globe marks the World Day of Remembrance for Road Traffic Victims. This annual day of reflection and action turns the tragedy of lives lost on the road into tangible action moving forward. Mark the day with us in November.

Why World Day of Remembrance?
The World Day of Remembrance for Road Traffic Victims (WDR) is observed on the third Sunday of November each year by an increasing number of countries on every continent around the world. This day is dedicated to remembering the many millions killed or injured in road crashes and their families and communities, as well as to pay tribute to the dedicated emergency crews, police and medical professionals who daily deal with the traumatic aftermath of road death and injury.
Why is there a need for this day?
Road deaths and injuries are sudden, violent, traumatic events, the impact of which is long-lasting, often permanent. Each year, millions of newly injured and bereaved people from every corner of the world are added to the countless millions already suffering as the result of a road crash.

The burden of grief and distress experienced by this huge number of people is all the greater because many of the victims are young.
Many of the crashes could and should have been prevented and because the response to road death and injury and to victims and families is often inadequate, unsympathetic, and inappropriate to the loss of life or quality of life.
This special Remembrance Day is intended to respond to the great need of road crash victims for public recognition of their loss and suffering (see Messages & Thoughts from victims).
This day has also become an important tool for governments and all those whose work involves crash prevention or response to the aftermath, since it offers the opportunity to demonstrate the enormous scale and impact of road deaths and injuries and the urgent need for concerted action to stop the carnage.

Message from the Message of UN Secretary General Mr Ban Ki-moon, 20th November 2011
Each day, nearly 3,500 people die on the roads. Tens of thousands more are injured. Families are broken apart. The futures of young people are dashed. Road accidents have become the leading cause of death for people aged 15 to 29. This is an unacceptable price to pay for mobility. …. On this World Day of Remembrance for Road Traffic Victims, let us mobilize all possible contributions to improving road safety – from city planners to vehicle designers, from policy makers to road users. Let us honour those who have lost their lives on the world’s roads by acting to save the lives of others.”