It was the Make Roads Safe campaign who originally proposed the United Nations Decade of Action for Road Safety, which was successfully passed during the UN General Assembly on 2 March. A few days later Michelle Yeoh (Ambassador of the Make Roads Safe campaign) and Floor Lieshout (CEO YOURS) agreed on YOURS joining the Make Roads Safe campaign and joining forces to prevent road traffic injuries.
Make Roads Safe is the Campaign for Global Road Safety. They are calling on the international community to recognise road traffic injuries as a global health epidemic, and to take urgent action to stop the daily tragedy of thousands of preventable deaths and injuries.
Dmitry Sambuk, Make Roads Safe campaign: “Sadly, road crashes are the biggest killer of young people in the world. We need joint efforts to reduce these road deaths and injuries if we are to fulfil the aims of the recently adopted UN Decade of Action on Road Safety. And it is essential to have a strong voice of the youth during the Decade of Action. Therefore the Make Roads Safe campaign is pleased to welcome YOURS and looks forward to effective cooperation.”
YOURS is proud to join forces with such a high profile campaign and we have high hopes of continuing to represent the many youth voices during the Decade of Action (2011-2020)