News & Blogs
95% of all crashes are human errors not accidents – Northern Ireland
A new road safety campaign has been launched in Northern Ireland that focuses on the reality of road crashes; 95% of crashes in Northern Ireland are caused by human error and therefore could have...
Take a Pledge for the #ItCanWait Campaign from AT&T and NOYS
Over in North America, the campaign trail to stop texting and driving amongst young people is hotting up. The issue has become a major cause for concern in the United States and beyond and has been...
‘Designated texter’ enters the automobile
After growing up during a campaign against drunken driving, many teenagers say they've embraced the notion of a designated driver. Coming of age amid condemnation of distracted driving, some say...
New trainers run their first road safety sessions in Kenya
Late last year, YOURS initiated the Embrace Life Campaign. This unique photography competition illustrated how young people from over 50 countries are 'embracing life' and consequently commit to...
Do you want to organise the next EU Youth Forum for Road Safety?
The European Commission (EC) published a call for proposals for the organisation of the next EU Youth Forum for Road Safety. The EC intends to award a grant to reduce road casualties among young...
Brian’s Column: Are we our own enemies of road safety initiatives?
In this feature of Brian's Column, we take a look at young people's actions on the road. Sometimes youth who are advocating for road safety and better prospects in life are clouded by young people...
European Commission’s newsletter focuses exclusively on ERSD
The European Commission have released their 9th newsletter with a special focus on the 4th European Road Safety Day that took place last month in Nicosia, Cyprus. This report gives an in depth...
Olympic Gold Medalist David Rushida steps up for road safety in Kenya
Around two weeks ago, the world experienced the global spectacular sporting event that is the Olympic Games. While for just under two weeks the world watched the very best in sports taking their...
Embrace Life Campaign makes impact a year on in Africa
Late last year, YOURS initiated its second global road safety awareness campaign; the Embrace Life Campaign. This unique photography competition brought together over 50 countries from around the...









